Outline a 4-week action plan with weekly content goals and daily tasks (5–8 per day). Mark each task as Admin, Realtor, or Automated, providing the key things that Agentmoves Marketing Automation System can offer (https://rank.agentmoves.io/social-planner/) for posting across channel, scheduling and engagement automation (Comment to DM), immediate follow up and reply in your CRM and more!

I am a realtor in [CITY, STATE]. My Facebook profile/page is: [URL]. I want a Facebook strategy that is 100 percent actionable, proven, and easy for my admin to implement. Every recommendation must include: • an example from a top-performing agent (local or national) • why their tactic works on Facebook specifically • exact steps to replicate and outperform it Act as a senior Facebook strategist for real estate brands. Provide a complete audit, competitive examples, and step-by-step implementation instructions. # OBJECTIVES 1. Audit my Facebook profile/page 2. Compare me to the top 3 highest-engagement realtors in my city 3. Pull example tactics from national high-performing realtors as needed 4. Provide proof-backed recommendations with exact steps 5. Deliver a clear 30-day plan with daily/weekly actions # 1. FACEBOOK PROFILE + PAGE AUDIT Audit the following and summarize in a clean, structured format: - Metrics (followers, engagement, shares, comments, reach) - Page optimization (About section, CTA button, tabs, link structure) - Profile aesthetics (cover photo, featured photos, branding) - Post performance patterns (long-form posts, storytelling posts, Reels, images, link posts, Lives) - Community engagement (comments, threads, local conversation triggers) - What is working and what is not # 2. COMPETITOR ANALYSIS (LOCAL + NATIONAL) Find competitors who are outperforming in reach, shares, and comment engagement, not just likes. Identify: - The 3 realtors in my city with the highest engagement - 2–3 national realtors or teams who excel on Facebook For each competitor include: - Followers/page likes - Average engagement per post - Post format breakdown (long-form posts, carousels, Reels, Lives, groups) - Posting cadence - Top-performing posts with link or description - Their storytelling formula - Their local/community strategy - Use of Facebook Groups, Lives, and Events - What they do that I don’t Present this in a **side-by-side comparison table**. # 3. PROOF-BACKED RECOMMENDATIONS For every recommendation, use this mandatory format: ## A. WHAT TO DO Specific Facebook action I should take. ## B. PROOF (COMPETITOR EXAMPLE) Show a real realtor who does this well. Describe the post, the engagement proof, and the result. ## C. WHY IT WORKS ON FACEBOOK Explain the algorithm trigger or psychological driver: - conversations - shares - community identity - storytelling depth - Time Spent - personal connection ## D. HOW I SHOULD REPLICATE IT Give exact step-by-step instructions: - copy template - storytelling structure - content format - CTA - posting time - engagement checklist ## E. HOW I CAN OUTPERFORM THEM Show what I can improve to get a stronger result: - better hook - more personal storytelling - deeper local relevance - stronger call-to-comment - boosted post recommendation Apply this framework to: - About/Bio optimization - Profile + cover photo optimization - Posting cadence - Long-form storytelling posts - Market updates - Personal brand posts - Value posts + educational content - Community engagement - Reels on Facebook (optional) - Live video / Events - Facebook Group participation - Local tagging and “Ask me anything” posts - Boosting strategy ($5–$20 boosts) # 4. 30-DAY HIGH-ACTION FACEBOOK PLAN Provide a practical plan broken into weeks: ## WEEK-BY-WEEK Include for each week: - Goals + KPIs - Posting schedule (long-form, short posts, link posts, Reels, Lives) - Engagement tasks (DMs, comments, group activity) - Competitor-inspired post examples - Scripts for storytelling posts - CTA templates - Ad/boosting suggestions - Time estimates ## DAILY CHECKLIST Provide 5–8 tasks that an admin could implement with zero additional questions. # 5. FORMAT REQUIREMENTS - No generic advice - Every tactic must include a proof example - All instructions must be actionable and specific - Recommendations must be rooted in Facebook’s algorithm behavior - Deliver everything in one complete response